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Work that
moved a number.
Selected advertiser and publisher results across push, popunder and native inventory. Client names are withheld where the account is under NDA; the numbers are not.
Advertisers
Publishers
Tier 1–3 GEOs
Utility app cuts CPA 31% while tripling volume
A push-first test across three tier-1 GEOs turned into an always-on channel at 2.8× ROAS.
-31% Cost per install
→
DTC skincare brand finds a profitable second channel
Popunder and native combined to add 38% incremental revenue without touching the existing Meta account.
+38% Incremental revenue
→
Content network grows RPM 64% in 90 days
A cleaner format mix and GEO-level floors lifted blended RPM from $2.50 to $4.10 without hurting retention.
+64% RPM growth
→